NEWS AND INFORMATION

UNIVERSAL REMOTE -Pet Stop is coming out with the pet fence industry's first Universal Remote. It was designed and made to work with the customer's existing pet fence system. It is a short range remote intended for the homeowner with a normal sized yard and not the sporting dog owner that looks for greater distances and field work. It has a small transceiver that clips on your pet's collar (irregardless of brand) and will trigger your existing collar when you push a button. It also has a vibrate and tone button. It can be programmed to work with almost all brands of pet fencing as well as pet owners that don't have a fence system. We are expecting it to be available beginning in April 2009.

WIFI FENCE - Pet Stop's parent company, Perimeter Technologies, just released news of this product at the Global Pet Expo this month in Orlando, Florida. WiFi Fence is a wireless fence advancement that the pet fence industry has needed for years. Although there has been another wireless fence out there, it was very limited on features. Our new fence operates in the 2.4Ghz range vs. the Mhz range and will cover an area of up to 2.5 acres vs. the 90 foot radius of the other fence. It will also give you more adjustability in the collar as well as battery strength and exact distance of your pet. We believe this is only the beginning of what could come in the future when your pet fence could possibly be linked to your phone or computer. The release date for this product is not yet determined and the website is under construction but can be checked out at www.wififence.com.

NEW COLLARS - Because of many customers requests I now carry collars with patterns and prints. These collars are available for the same price as as the solid color collars. You can see the patterns and designs by clicking on the 'Collars' tab at the top.

IMPORTANT INFORMATION- PLEASE READ BATTERY INFORMATION - There have been some questions from customers about our Pet Stop batteries and I will try to explain why we now have the best and most tested battery in the business. Your Pet Stop reciever has an actual voltage check system built in to it. We are the only ones to have this feature. Other companies that have a battery light on their receiver do not check the voltage but are a timer designed to go off so much time after the battery is inserted. A timer results in many pet owners throwing out a battery that is still good and would still work if just reinserted but not last long enough until the next timed period. The way our Pet Stop receiver checks the battery is immediately upon insertion and then every hour after that. If it detects proper voltage upon insertion it will not give a low battery light. Once inserted, it takes 48 straight hourly reports of poor voltage to trigger the low battery light and at anytime the voltage is good it starts the 48 hour process all over again. Last year reports from the field of premature low battery lights had us question our receivers but then led us to the battery. If all we had was a timer and not a voltage check we never would have learned that not all lithium batteries are the same. Lithium batteries exposed to cold temperatures perform very similar to your cell phone if left in the cold and then restored by bringing it back indoors. All pet fence batteries perform this way, but it's just that we are able to detect it. That is why some customers that left their collar in the barn or unheated garage for a couple days would see a low battery light. The owner would then reinsert the battery to eliminate the low battery light and begin the voltage check process all over again and get alot more life out of the battery. Just because the low battery light is on does not mean your reciever is not working. It will still continue for a short period but I tell customers to reinsert the battery until you get your new one so it will last a little longer without the flashing light to help deplete it. Because the battery check happens upon initial insertion and warns if the voltage is too low we learned that suppliers of batteries have as much as a 10% failure rate which again only we were able to detect. Other pet fence companies are still inserting batteries not knowing if they meet the proper voltage. Buying batteries that didn't meet our standards was not an option so Perimeter Technologies invented and trademarked a tester called the Eliminator. Our Eliminator now checks every battery before it goes out to the customer by putting it through a quick draw down test to see if it meets our standards. The result is a cost savings for us, a properly functioning reciever, a happy customer and ultimately a safer pet. The reason some customers got free batteries is that until I got Eliminator tested batteries I doubled your orders so you would get your money's worth in case you recieved a faulty battery. It is hard to estimate the average number of batteries a dog will use because some dogs test the system more then others and different recievers have different programs. Most get by with three batteries per year with some only having to use two. Personally, with my dogs I have gotten as little as 4 months and as much as seven months and I know my one still tries to put her nose in the trash where I have an indoor unit to stop her. The shelf life of a lithium battery can easily be up to 10 years so they will last until used. I am not telling everyone this so they should have to purchase their batteries from me but if they do they should feel a little more comfortable. I tell everyone that the battery can be purchased at other places but you will find my prices considerably less. From what I hear I probably have the cheapest priced battery in the country. I get alot of calls from across the country to buy my batterries but am restricted to only my territory. I take alot of criticism for this from even dealers within our own network but know that alot of money is made off of people that are just uninformed and don't know to look elsewhere. I hope this letter finds you and your pet in good health and looking foward to the positive things for 2009. If you have any questions know that you can call me 24 hours a day, 7 days a week.

Thank You,

Rick N. Evans

Pet Stop of NW OH/SE MI 800-689-4148